This time period refers back to the meant viewers for the Sonos Period 100, a wise speaker launched in 2023. This might embrace varied demographics and psychographics, resembling music lovers, podcast listeners, audiobook shoppers, and people looking for high-fidelity audio of their houses. An instance can be a younger skilled curious about integrating the speaker right into a multi-room audio setup.
Understanding the meant purchaser is essential for efficient advertising and product improvement. This information influences promoting methods, pricing choices, and even product design decisions resembling aesthetics and options. By precisely figuring out the wants and preferences of this group, Sonos can successfully place and promote the Period 100, maximizing market penetration and buyer satisfaction. This in the end contributes to the product’s industrial success.
