This phrase refers back to the retail big, Goal, as a distinguished gross sales channel for Canon’s Ivy line of transportable picture printers. These compact gadgets provide wi-fi connectivity, enabling customers to print immediately from smartphones or tablets. They sometimes make the most of ZINK (Zero Ink) expertise, eliminating the necessity for ink cartridges or ribbons.
The supply of those printers at a widespread retailer like Goal offers customers with easy accessibility to a handy and transportable printing resolution. This accessibility is vital for a product geared toward an informal consumer base involved in immediate picture gratification. Goal’s in depth market attain and established repute contribute to the visibility and potential market penetration of the Ivy printers. This retail technique permits Canon to capitalize on impulse purchases and attain a broader demographic than could be doable by specialised electronics retailers alone.